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Michael Kors Sales Christmas - 'My bank account and I got taken for a ride': Colorado man's shock after Uber charges him $539 for 18-MILE cab ride on Halloween Elliot Asbury ordered Uber cab for his 18-mile trip home on HalloweenJourney took him from Golden in Colorado to his apartment in Denver But when he went to pay, he was told his fare was a staggering Michael Kors Sales Christmas $539.09Fare - 7.4 times normal rate - due to firm's 'surge' rates on busy nights Mr Asbury said the bill even shocked the driver, who apologized to himUber offers 25% discount to first-time riders who are hit by surge ratesGabrielle Wathen charged $362 for 22-minute Uber cab ride same nightBySophie Jane Evans for MailOnline Published: 17:17 GMT, 3 November 2014 | Updated: Michael Kors Sales Christmas 20:36 GMT, 3 November 2014 1.3k shares 46 View comments He ordered an Uber cab for his 18-mile trip home after attending a Halloween party with friends.But when Elliott Asbury went to pay, he wished he hadn't contacted the online taxi service at all.Incredibly, he was told he owed a staggering $539.09 for the 25-minute journey from Jefferson County Michael Kors Sales Christmas Government Center in Golden, Colorado, to his apartment near I-70 in Denver.The enormous fare was due to Uber's dynamic pricing - also known as surge pricing - which is used on busy nights, such as Halloween, as a way to quell demand and attract more drivers.Scroll down for video Shocked: Elliott Asbury (pictured) was charged a staggering $539.09 for Michael Kors Sales Christmas an 18-mile taxi ride from Jefferson County Government Center in Golden, Colorado, to his apartment near I-70 in Denver on October 31 A breakdwon of the price: The enormous fare was due to Uber's dynamic pricing - also known as surge pricing - which is used on busy nights, like Halloween, as a way to quell demand and attract Michael Kors Sales Christmas more driversDespite being warned of the multiplied rates when he ordered the cab via smartphone last Friday - a rule that Uber applies to all customers - Mr Asbury described his total fare as 'outrageous'.Speaking last Saturday, he told KDVR: 'Me and my bank account got taken for a ride last night. You just wouldn’t stand there and be like, ‘Hmm, Michael Kors Sales Christmas is this going to cost me half a grand to get home?’ RELATED ARTICLES Previous 1 Next Hard-partying woman raises almost $600 after she... Internet shoppers beware: Websites change product prices... HP reinvents the PC: Bizarre $1,900 Sprout ditches the... Plans for $34 million fiber-optic line in Yellowstone... Share this article Share 1.3k shares 'The thought just wouldn’t even Michael Kors Sales Christmas cross your mind. I was expecting $44, $50, $60, $100 on the outside. We got there and he pressed the thing on his phone and it said $539 and nine cents.'Mr Asbury said his fare - which was 7.4 times more what his normal rate would have been ($72.85) - even shocked the driver, who repeatedly apologized to him. Michael Kors Sales Christmas Journey: Despite being warned of the multiplied rates when he ordered the cab via smartphone - a rule that Uber applies to all customers - Mr Asbury described his total fare as 'outrageous'. Above, the 18-mile route Making a loss: The reveller (pictured) added that his fare - which was 7.4 times more what his normal rate would have Michael Kors Sales Christmas been ($72.85) due to the surge rates - even shocked the driver, who repeatedly apologized to him App: His high fare was also due to the fact he accidentally ordered a premium Black Car, instead of a cheaper UberX ride. He also failed to spot a button that would have estimated his fare in advance (pictured)'(The driver) was shocked, Michael Kors Sales Christmas he was embarrassed actually,' he said. 'He gave me his card and he was like, Make phone calls. Get in touch with customer service. This can’t be right .'The following day, Mr Asbury contacted the taxi firm's customer service line as suggested, but was told that his price was correct in accordance with the surge pricing.In a statement, a Michael Kors Sales Christmas spokesman for Uber - known for its cheap rates and fast service - said the firm's dynamic costs allowed it to remain 'the reliable choice, even on the busiest nights of the year'.In Mr Asbury's case, his high fare was also due to his inexperience with the Uber smartphone application, which connects passengers with cab drivers and allows them Michael Kors Sales Christmas to track their vehicle. Another angry customer: It comes just a day after Gabrielle Wathen (pictured), from Baltimore, revealed she had racked up a $362 Uber cab bill after spending a night drinking with friends for her 26th birthdayHe had accidentally ordered a premium Black Car, instead of a cheaper UberX ride, the news station reported. He also failed Michael Kors Sales Christmas to spot a button that would have estimated his fare in advance.The spokesman said the taxi service offers a 25 per cent discount for first-time riders who are caught off-guard by the surge costs - something that will likely apply to Mr Asbury.It comes just a day after a Baltimore woman revealed she had racked up a $362.57 Uber Michael Kors Sales Christmas cab bill after spending a night drinking with friends for her 26th birthday.Gabrielle Wathen, who was also traveling last Friday, Halloween, was charged nine times the standard rate for the entire 22-minute ride back to her apartment. Fundraising: After spending a 'good two hours' of her birthday crying over her $362.57 bill, Miss Wathen later managed to recoup her Michael Kors Sales Christmas loss by crowd funding on GoFundMe. She ended up raising nearly $600But after spending a 'good two hours' of her birthday crying over her bill, she later managed to recoup her loss by crowd funding on GoFundMe. Within 12 hours, she raised nearly $600 from sympathetic donors - enough to cover the bill and pay for another big night out. Michael Kors Sales Christmas The page has since been taken down.At present, Uber is available in 45 countries and is worth more than $15billion. Read more: Uber charges Denver man $539 for 18-mile Halloween ride | FOX31 Denver .